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Sam Fender donates his £25k prize cash award to independent music venues

The singer holding his trophy in his hometown
Sam Fender received the prestigious award last month in Newcastle

Sam Fender has handed over the entirety of his twenty-five thousand pound Mercury Prize winnings to the MVT, which operates to save the UK's small concert spaces.

The star was given the cheque on mid-October as his third album People Watching was declared the best record of the past year.

Fender has decided to donate the funds to the MVT, in appreciation of the vital role local spots had in his initial steps.

"I personally wouldn't be doing what I am doing today if it hadn't been for all the performances I played around the area, and beyond, when I was starting out," stated Fender. "These spaces are renowned, but they are facing challenges."

Beginning in 2023, at least 150 of these venues have ceased operations – approximately 16% of the whole industry in the UK.

Recently, major artists including Pulp, the group Coldplay, Katy Perry and Sheeran have all supported the MVT in its attempts to keep the scene afloat, by adding a small levy to their ticket costs, which supports independent venues.

He also participated, raising in excess of £100,000 on his live tour to help thirty-eight grassroots venues across Britain.

These funds supported locations that were confronting potential shutdown due to issues caused by floods, blazes and personal losses, as well as regulatory hurdles, legal disputes and sound issues.

Other venues were granted monetary aid in modernizing facilities and technical equipment that positively impacted performers and fans.

"The idea that money from performances in large arenas backs the independent spots, where it all starts for musicians like me, is just logical," Sam Fender has commented.

Pulp on stage
The group are among the artists who contributed their Mercury Prize winnings to non-profits

The musician is among several artists to give his honor funds to good deeds.

Back when Pulp earned the prize in the year 1996 for their release the album, lead singer Jarvis Cocker stated that the group would give their winnings to the non-profit the charity.

During 2002, musician she split her award between several charities, such as the NSPCC and a Sickle Cell organization.

"And I contributed a grand to the center, to their classes, because I did gymnastics when I was younger and they lacked new equipment," Ms Dynamite told a publication.

Previously, the band donated their funds to the local youth club that supported their band, alongside other independent music bodies.

Additionally 1994 winners M People gave their prize to a charity for MS after a friend was found to have the disease.

"Winning was quite enough," stated vocalist the singer. "The cash was the extra but we could do without the bonus, because we had the main prize. So our success impacted another person's life."

Last week, the Music Venues Trust announced it had rescued two grassroots venues in the South East, by placing them under community ownership.

The first in Southampton and the other in Bristol were bought under the Own Our Venues program, which is funded by the arts council and enthusiasts who acquire "stakes" in the buildings.

WW
The writer

William Watson

A business strategist with over 15 years of experience in corporate innovation and stakeholder management.

Stakeworks UK

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